페이지 정보작성자 려너바듸 작성일20-10-18 09:09 조회133회 댓글0건 추천 0건 비추천 0건
FOOTHILL RANCH, CALIF.--( / ) February 27, 2014 -- Oakley (), Inc. today announced details of the company’s Disruptive by Design brand platform and signaled its intent for the future, unveiling three key innovation pillars.
“This is a pivotal moment in the history of our brand,” said Colin Baden, Oakley CEO. “We will open our blast doors for the first time, celebrate our legacy and culture of disruption, and set out our blueprint for future innovation.”
A principle that has been ingrained in the foundation of the brand since 1975, Disruptive by Design will become the brand voice for Oakley’s next chapter of industry revolution - #disruptivebydesign.
“Disruptive by Design is laying the foundation for the future,” continued Baden. “Our total number of design and utility patents issued and applications pending is close to 1000, and 200 of those were amassed over the last two years. We now have our sights set on three key innovation pillars: Enhanced Vision, Digital Eyewear and Customization. This is the beginning of a new era of brave design and disruptive technologies from Oakley.”
The brand platform was unveiled to global media in context of the company’s rich heritage in game-changing product design and development. Voiced by two-time Academy Award winner Kevin Spacey, the Oakley story of disruption was told for the first time at RED Studios in Hollywood, a beacon of disruption in cinematography established by Oakley founder Jim Jannard.
Following the unveiling, global media joined Oakley designers and engineers, as well as athlete legends that used the company’s inventions to redefine the face of sport - from Greg LeMond to Shaun White, Andy Hampsten to Bubba Watson - for an exclusive insight into the future of Oakley design and R&D.
The core brand ideal and spirit of being Disruptive by Design will be expressed externally through a global integrated marketing campaign spanning all consumer touchpoints.
“We will proudly define our place in the wider community of disruptors and explore new ways of expressing our brand philosophy and engaging with global consumers through immersive content, live experiences and brand partnerships,” said Tom Cartmale, Global Brand Communications Director. “By doing this we hope to inspire the next generation of consumers and creators.”
Global advertising begins in March 2014 featuring Oakley founder Jim Jannard, the spectacular Oakley headquarters “One Icon,” and previously unseen and unreleased blueprints and design drawings of the company’s early inventions. The campaign will appear in all key international markets: North America, Europe, Japan, China, South Africa, Brazil and Australia.
Supporting the campaign is a global brand alliance between Oakley and WIRED, the leading technology and future trend media brand. Co-created and sponsored multi-media content will explore the theme of disruption in design, technology, manufacturing and business, and brand advertising will appear in international print editions and across WIRED.com.
Visit us at Facebook, Twitter, YouTube and Instagram.
Click to Tweet (): Celebrating the past, present, and future of @oakley. #disruptivebydesign
Notes to Editors
Multi-discipline creative studio four23 in London is leading the global campaign creative and brand activation, and OMD Worldwide is coordinating international media planning. New media and entertainment studio Moment Factory produced the live launch experience, and event partners included RED Studios, Tesla Motors and culinary disruptors Bompas & Parr.
About Oakley, Inc.
Established in 1975 and headquartered in Southern California, Oakley is one of the leading sports brands in the world. The holder of more than 750 patents and approximately 240 patent applications worldwide, Oakley is continually seeking problems, solving them with inventions and wrapping those inventions in art. This philosophy has made Oakley one of the most iconic and inimitable brands on the market, with innovations that world-class athletes around the globe depend on to compete at the highest level possible. Oakley is famed for its insuperable lens technologies such as High Definition Optics® (HDO®) which is incorporated into all Oakley sunglasses and prescription eyewear, and all premium Oakley goggles. Oakley has extended its leadership position as the world’s leading sports eyewear brand into apparel, footwear and accessories collections. Laser focused on the consumer, Oakley has both men’s and women’s product lines that target Sports Performance, Active and Lifestyle consumers. Oakley is a subsidiary of Luxottica Group. Additional information is available at
Photos/Multimedia Gallery Available:Oakley CEO, Colin Baden
GURGAON, 오야넷 로또분석사이트 INDIA--( / ) March 29, 2017 -- Panasonic India Pvt. Ltd. has developed “Arbo,” a software for Android phones that brings to life simple smartphone operation utilizing AI and a new user 마징가티비TV interface. This software will 토잘알TV GURGAON,available 오야넷 on the “ELUGA 마징가티비TV RAY MAX” series smartphones that will hit the market on April 5, 2017 (Wed), and will also become available 오야넷 로또번호만들기 on the “ELUGA PULSE X” designed for the Middle 마징가티비TV 로또몬 East and African markets.
Panasonic India 마징가티비TV 대방역로또 entered India's smartphone market in 2013. Since then, drawing on the 삘티비TV Panasoniccultivated over the years through its home appliances business, Panasonic has introduced a 오야넷 다음번에이어씁니다 wide range of products that 오야넷 파워볼사이트 offer superior usability. New smartphone functions are developed every day and will continue to evolve, however, users only use a specific group of functions day-to-day. Panasonic India developed the new software, “Arbo,” with easy (single-hand), quick (up to 3 actions) operation as the concept.
More 오야넷 신년토정비결 specifically, using AI, the software will 마징가티비TV 연금복권1등후기 analyze user's 삘티비TV More삘티비TV Moreon time and location. Then, according 마징가티비TV 연금복권방법 to the time or 오마담 Moreit will automatically display and make suggestions on screen such as:
1. 오야넷 수영복그녀1화 Frequently 트위터 1.phone numbers and SNS 마징가티비TV 정우성 users
BIS 2.오야넷 마징가티비TV Applications 오야넷 복권당첨금수령 마징가티비TV 복권당첨금수령
우리공원 4.오야넷 복권번호조회 Connection with IoT 마징가티비TV devices (Bluetooth(R) 마징가티비TV 복권의종류 devices, etc.) 오야넷 복권조회 마징가티비TV 복권조회
In 우리공원 Init features a user interface that 오야넷 한지민박유천 displays 오야넷 한지민남자친구 icons 마징가티비TV 복권파는곳 하이원스키장펜션 Ina circular, radial fashion, 오야넷 복권하는법 enabling single-handed, intuitive operation 마징가티비TV 가슴보정속옷 (patent pending design).
Panasonic India will continue 오야넷 가슴골그리기 to update 오피일번지 Panasonicsoftware, 마징가티비TV 1등당첨지역 to 오야넷 가슴모아주는브라 expand the 마징가티비TV 가슴골운동 scope of automatic displays and suggestions, to further evolve the user interface, 마징가티비TV GOBEST.CO.KR and to enhance usability. Moreover, by combining India‘s prowess in “software development” and 오야넷 연금복권당첨지역 Panasonic’s strengths in “product design,” Panasonic India will continue to introduce products and services that offer new value to customers.
About 마징가티비TV 뱀띠운세 남자조루 About오야넷
Panasonic Corporation is a worldwide 마징가티비TV 아이유슴골 leader in the development of diverse electronics technologies and solutions for customers in the consumer 오야넷 electronics, 가경터미널성인용품구매사이트 Panasonicautomotive, enterprise solutions and device industries. Since its founding in 1918, the company has expanded globally and now operates 474 subsidiaries and 94 associated companies worldwide, recording consolidated net sales of 7.553 trillion yen 마징가티비TV for the year ended March 31, 2016. Committed to pursuing new value through innovation across divisional lines, the company uses its technologies to create a better life and a better world for its customers. To learn more about Panasonic:
View 마징가티비TV 로또당첨프로그램 여성자위도구수입 Viewversion on businesswire.com:Korea 오야넷 아이유송중기 Newswire distributes your news 마징가티비TV 주택연금복권 across every media 야동카페 Viewthrough 오야넷 꿈해몽무료 the industry’s largest press release 오야넷 로또추첨기대여 여자속옷모델판매사이트 Viewnetwork
등록된 댓글이 없습니다.